More people deserve
to own

We’re here to make small business ownership more accessible, and to help owners build businesses worth owning.

The work behind the ambition

Start something.
Make it stronger.
Keep it moving.
Shape what’s next.

For the people who own a business.
And the people who help them.

Small businesses make
a place our own.

They’re the places we return to, the services we count on and the work people are proud to do.

Our mission is to make ownership accessible to more people, so they can build, grow and leave lasting legacies in their communities.

That means supporting the work of owning a business, as well as the decision to buy or sell one.

A small team with a shared belief in independent business ownership.

Cofounder & CEO

An entrepreneur who grew up around family businesses, Joe brings experience building and selling companies to SMB.

Cofounder & COO

Mike brings experience in payments, product development and partnerships, from the first idea through launch and growth.

Ownership is personal. The way we work should reflect that.

Respect: Listen carefully. Recognize the person and the work behind the business.
Resiliency: Learn from the hard parts, improve and keep moving.
Curiosity: Ask better questions. Stay open to a different answer.
Trustworthiness: Be clear about what we know, what we don’t and who decides.

See what we help with, how we approach information and where to reach us.