Preparing to Sell

Blind Profile

Another name for an anonymous business summary. Why it matters: A blind profile lets advisors test buyer interest without immediately exposing the company name or confidential details.

Related terms

Buyer

The person, company, investor, or fund trying to buy the business. Why it matters: Different buyers value different things, so knowing the buyer type helps an owner understand likely questions, risks, financing needs, and negotiation style.

More from Preparing to Sell

Auction Process Confidential Information Memorandum Data Room Deal Timeline Due Diligence Checklist Management Presentation Process Letter Proprietary Deal Sell-Side Readiness Teaser

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