Welcome to SMB.co – where small business dreams come to life.
However, our journey isn’t just about us; it's about empowering you - no matter if you're buying, selling, or servicing a small business.
Small business deals should be simple, transparent & profitable.
To make small business ownership accessible for everyone, empowering millions of entrepreneurs to build, grow, and leave lasting legacies in their communities.
Small business owners do not know what their business is worth
Small business owners lack an exit plan
Small businesses never successfully sell after going on the market
A world where small businesses don’t fail for lack of support. Where owners, buyers, and communities thrive - growing profits, building legacies, and transitioning businesses with ease and purpose.
Our values shape how we work, build trust, and create success for everyone we serve.
We value every individual and recognize that success comes from collaboration, empathy, and mutual support.
Like the entrepreneurs we serve, we are deeply dedicated to our work and we embrace challenges, knowing they lead to remarkable achievements.
We approach challenges with a desire to learn, improve, and discover new possibilities.
We act with honesty, transparency, and responsibility, building relationships based on trust.
Business marketplace facts
of all the people who begin the search to buy a business never finish
of the purchase price is typically put down by the buyer
Small businesses are expected to change hands by 2029
Where local legacies thrive and endure
SMB.co was inspired by a deep appreciation for the entrepreneurial spirit. Our co-founder and CEO, Joe, grew up surrounded by family members who built their own businesses – from farms and meat processing companies to family medicine and crafts.
After exploring "ETA" (Entrepreneurship Through Acquisition) and noticing the shortcomings of existing platforms on the market, Joe saw an opportunity to build a better, simpler, and more transparent business marketplace.
The SMB.co business marketplace was created to help business owners discover their true business worth, grow their business before selling, and facilitate a smooth sale and due diligence process, including matching them with vetted buyers, brokers, and resources.
Our team
Driven by a shared vision, our founders bring diverse expertise and a deep commitment to empowering small business owners.
Mike is a seasoned payments industry professional with a focus on mobile and e-commerce. With over 20 years of experience, he has successfully taken products from innovative definition and strategy to launch and maturity. Mike’s expertise in business development, strategic partnerships, and product innovation ensures that SMB.co remains at the forefront of the industry. Outside of work, Mike is passionate about philanthropic endeavors, always looking for innovative ways to serve the community. His leadership at SMB.co aims to simplify and streamline the buying and selling process for small businesses, making it accessible to all.
Brit is a senior marketing leader with a passion for helping start-up and mid-sized businesses achieve hyper growth. With a proven track record in the B2B SaaS industry, she excels in integrated marketing strategies, including brand positioning, digital engagement, and demand generation. As a certified leadership coach, Brit is dedicated to mentoring her team to reach their full potential. At SMB.co, her innovative approach drives marketing efforts, ensuring small business owners, buyers, and brokers have the resources needed for successful business transitions.
Joe is the visionary behind SMB.co, bringing a deep passion for small businesses and entrepreneurship. With a rich background in building and selling businesses, Joe is dedicated to making business ownership accessible and exits seamless for everyone. His leadership drives SMB.co's mission to empower small business owners and create a trustworthy business marketplace.
Noteworthy Press & Resources
Explore our latest media features and essential business marketplace resources.
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Whether you’re selling, buying, brokering, or partnering, SMB.co is your trusted platform for successful deals.
Learn what your business is worth, get personalized small business growth support, and find the right buyer when you’re ready to sell.
Claim My BusinessBecome a member today and enjoy early access to all new small businesses for sale.
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Helping business owners and buyers build local legacies.
